Overview: Internet marketing practices have raised a number of ethical


Internet marketing practices have raised a number of ethical and legal questions. Some

direct marketers have been accused of taking unfair advantage of buyers. Fraudulent

schemes such as investment scams and phone charity collections have grown

exponentially over the past few years.

Your company is conducting a seminar to inform employees about Internet security and

privacy concerns at your firm. You have been asked to create a flyer, pamphlet, or

brochure advertising the seminar. Your goal is to entice employees to attend this

seminar so be creative!


Items to include in your flyer:

1) The event name. Include a catchy slogan.

2) The main topics covered in the seminar including privacy concerns, Internet

security issues, ethical concerns associated with online marketing at your

company, why employees should attend, what they will get out of it, how it will

help them at their job, etc.

3) The event information (time, date, location, etc.).


• References are not required for this assignment but if you use resources from

another source, you need to include them in your flyer.

• How to Design a Flyer in Word 2016, 2013, 2010, or 365 (online):

o In Word, open the File tab and select New from the menu.

o Under the search bar, select Flyers. …

o Browse through the free flyer templates Word displays, until you find a

design you like.

o Click on it, then click Create.

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